aiimSOCIAL Platform Overview

The aiimSOCIAL Platform enables users to Create, Manage, Measure and Store Customer data.

aiimSOCIAL will leverage existing marketing assets on Social Networks and amplify your results while tracking your social media Brand Influencers from one location. Know where the first share came from, and the influence it had on brand dissemination across multiple channels. aiimSOCIAL is the leading company with analytics which prove and explode every marketing dollar and provide data on customer profiles unlike any other Social Platform.

Create

aiimSOCIAL has creative tools to create Social Media campaigns for brands including; Contests, Crowdsourcing Apps, Trivia, Video/Mobile Engagement, Employee Engagement, Mobile Apps and Sampling.  Crafting the concept, design, execution, program development and enhanced ROI is all part of our unique offering.

Manage

Manage active campaigns with audits, content updates, channels and other elements to support social media best practices in real-time.

Measure

aiimSOCIAL has powerful tools to measure the marketing event from the initial click to the final buy or opt-in. aiimSOCIAL measures social channel success and determines the economic impact of the Brand Influencers in your campaign. aiimSOCIAL augments Google Analytics with top sharing reports, Social CRM, demographics, Social Profile, total Brand Influencer impact across platform and much more.

aiimSOCIAL will help support launch of Social Campaigns using various types of engagement to support your brand.

Facebook Engagement

Use Facebook apps and develop engagement tools to help grow “likes’ and access to the relationships connected to individuals who have liked your page. Develop significant lift through the use of existing traffic generators such as Direct Mail, eMail and Pay Per Click. Social sharing is a breakthrough methodology that can be used on a social media campaign to drive increased lift on existing campaigns. Integrate our social sharing tool or use our social media platform and realize a lift of at least 50% on the number of visitors through sharing.

With over 44% of online sharing occurring on Facebook, it is fast becoming one of the smartest areas to spread brand awareness and create meaningful interactions with your customers.  With our Facebook App, you can launch area and language specific local and global Facebook pages.  User-generated contest template creation allows for content rich collaboration.  Increase contestant share rate with share-specific contest management, creating amplification.

Mobile Engagement

Through our partnership with Releaze, we have developed deep and integrated tracking of mobile apps and engagement directly into the aiimSOCIAL CRM. Use our Mobile app functionality and API’s to add engagement and tracking to your mobile application.

Social Platform Agnostic

aiimSOCIAL is platform agnostic and connects with Facebook, LinkedIn, Twitter, eMail, Google+ and others. The system captures data and opt-ins from various media platforms including Mobile (Android and iOS), Facebook, the web, Print (QR codes) and Video.

Social ROI

Determine the ROI of each Brand Influencer through purchases, coupons, offer redemptions through select POS systems and various other commerce systems.